For years, it has been well known that Google’s search algorithm is driven by the number and quality of links pointing to a particular URL. And as a result, it was all the rage for some time to buy links on web pages that had a high Google PageRank (PR).
But in March of 2007, Google’s [...]
Continue reading about Masters Of The Google Universe: How To Achieve Top Google Rankings
You know it is funny in a way. Webmasters have learned that the most important thing that they can do to improve the traffic to their website and to attract attention from the search engines is to build links to their website.
But when it comes time to actually start building links to one’s website, people [...]
Continue reading about Link Bait: Attracting Inbound Links To Your Website
Whitehat SEO is generally thought to be the better kind of SEO. We agree in principle. The principle we agree with is that any Search Engine Optimization work that you do, should be done with an eye to protecting your website from search engine company backlash at some future point. (See Google’s Webmaster Guidelines)
If something [...]
Continue reading about Whitehat SEO Is A Safe Bet For Long-Term Search Engine Rankings